Why market your medical practice online ? [ infographic ]

72% of internet users say they looked online for health information within the past year.

• This is based on a September 2012 survey by the Pew Institute.  this was the first time they asked people to think only about their online health activities in the past 12 months. For historical perspective, see: Health Topics and Who Doesn’t Gather Health Information Online?

77% of online health seekers say they began their last session at a search engine such as Google, Bing, or Yahoo. Another 13% say they began at a site that specializes in health information, like WebMD. Just 2% say they started their research at a more general site like Wikipedia and an additional 1% say they started at a social network site like Facebook.

Here is an infographic we pulled together with compelling data as to why online marketing, and specifically your website, is the most important marketing and patient relation tool available.

Feel free to share this infographic using the following code:

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